- . . . Alcoholic beverage law and legal services for businesses engaged in, or seeking to engage in, the sales of alcoholic beverages. California Alcoholic Beverage Law services include ABC licenses, conditional use permits, Police Department permits, Sheriff Department permits, and determinations of Public Convenience or Necessity. California Alcoholic Beverage Law is a legal practice area of William A. Adams of Norton, Moore, & Adams, LLP. Mr. Adams has been providing legal services to the hospitality, grocery, and convenience store industries for over 20 years. Although the firm's offices are in San Diego California, the firm provides its alcoholic beverage legal services statewide. The firm also provides representation to businesses in enforcement proceedings related to alcoholic beverage sales, entertainment, and related matters.